Why Should you Split Test your Email Subject Lines?
Have you heard of split testing? It’s also known as A/B testing. It’s a way to test your subject lines for emails,…
The Christmas eCard Blog
Get the lowdown on what makes a great Christmas eCard and how to create one for your business.
Four Important Psychological Elements in Building Better Company Culture
Employee rewards are difficult things. The main aim is to motivate good work and incentivise team members to perform at their highest…
Three Steps Towards Building a Sustainable and Valuable Email Marketing Strategy
While social media and other forms of new media outreach continue to rise in relevance among the business community, email marketing remains…
22 of the Best Email Marketing Tools for Small to Medium Businesses
Email marketing, whilst not as shiny and fresh as social media, has remained a staple of virtually every successful online business. Email marketing…
The Use of Different Technology for Recruiting
The recruitment industry has been able to reach many more candidates looking for employment, because of how active people are online and…
Where is YOUR Audience on Social Media?
Facebook marketing is dead. How many articles have you read that start off like this? And that Twitter is useless for marketing?…
Is Email Marketing Right For YOUR Business?
More customers are interacting with brands through social media so having a strong marketing plan that concretes a business presence on the…
5 Ways to Engage Your Customers
For businesses that want to engage with their customers, there are a lot of tools out there to ensure they get that…
Another Case of Bad Ad Placement
It might seem hilarious to those who are sitting on the side lines, but if your ad appears in the wrong place…
4 Email Marketing Mistakes to Avoid
Because our business ecards are all about email communication we like to think we know what we are talking about when it…
